Rachel Burklund Designs

Inspiration: Siesta Key… jewelry that resembles a carefree lifestyle

July 15th, 2010

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I had a recent trip to Siesta Key, partly work and partly fun… But seriously, time stood still, I felt like the beach mentality was fully embraced in Florida. I love a slower pace of life where things just flow. This feeling and lifestyle is exactly what is inspiring my collection for Spring 2011. Think Bridget Bardot playing guitar in Buzios Brazil. Envision gray moonstone, more blue/ green chalcedony and violet purple haze opaque chalcedony; I am going through a chalcedony moment so it is my current “LOVE”. Enjoy the lovely photo and stay tuned for more inspiring moments and posts.

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Trend: “Doghouse” marketing… jewelry as a get out of jail free card

July 14th, 2010

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We all have been in the doghouse, and of course we would rather be in a fun house, so we do whatever it takes to make things right again. Or, as some boutiques and jewelers are suggesting, you can try another approach, such as purchasing jewelry as a way to solve your problem. When I first heard this I thought it was a brilliant way to market and increase revenue… BUT this is not how I  would go about selling my product.

However, I do have some suggestions for other ways of marketing, such as the “just because” gift. The “just because” gift is perfect because it means you are totally in love with your partner, in fact so in love that you wanted to show your affection “just because”.

And some ideas for your surprise “just because” gift! I promise I won’t take credit for your idea!!

1. Pearl Crystal Earrings

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2. Oasis Earrings

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3. Oval Draped Chain Earrings-Blk

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Agates…the trend continues with statement jewelry pieces

June 29th, 2010

Inspiration! YSL and the love of agates…

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Over the top statement pieces of jewelry are very current. Large chains, large stones and interesting details give these pieces their unique edge. I have been inspired by YSL and their use of raw agates, yet my initial inspirations go to the Mediterranean sea and the islands of Monaco and Capri. The feeling that you get from being in a pure raw state with nature and absorbing the ocean, sea and island breeze. I have also been inspired by Grace Kelly and her role in High Society, her graceful approach to life and her ease in having it all and of course her Cartier 10 carat Emerald cut diamond and its absolute rare beauty. The Cartier Exhibit also gave me tremendous amounts of inspiration. Cartier is my favorite jewelry house and I have always been intrigued with their use of fine stones and the barely visible metal that holds them all together. The pieces below are limited edition pieces and are made with many raw agates, the layered effect and draping of metal chains give these pieces a one of a kind, completely fresh look.

Chunky Agate Button Necklace… RB Designs

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Agate Silver Circle Necklace… RB Designs

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Sex and the city: Black diamond rings & things for spot on style

June 25th, 2010

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It seems when an item is featured on Sex and The City all of a sudden the product catapults into the “must have” “need it now” category. I believe this is the case with Black diamonds. If you have not seen the movie then see it, immediately, just to be current and up on fashion. SATC does set trends and in the black diamond case this is exactly what is happening.

Black diamonds have been under the radar as an indie style trend that has been circulating for some time, but it is time for the explosion. I have been incorporating small accent black diamonds paired with yellow gold and silver for awhile. I love the black pop of color. Black is an essential element to all of our wardrobes and it is also essential in our jewelry collection. Here are several designs, some of mine and some of my favorite designers, for you to see what is going on in the Black diamond world.

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RB Designs 18k Blk diamond ring

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One of my wedding rings… I have a few!!

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Melting Diamond pendant with Blk diamonds

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Jack Vartanian Malachite Cuff with Blk diamonds and Sapphires!

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Renee Lewis Colored Diamond Shake earrings

Summer 2010 Jewelry Trends. What to wear NOW!

May 24th, 2010

Check out this video on what to wear now for statement pieces and timeless classics. These jewelry pieces, all designed by RB Designs, are ideal for going to the beach, styling around town or for special occasions such as summer weddings, this video will give you some knowledge of what is happening now. Stay current and forward wear jewelry.

Items featured for reference. Black horn crystal necklace, Chunky Agate button necklace, Agate bracelet w/ silver circles, Draped Pearl Earrings, Long Gold Laureate Necklace